South East Asia

We have been running brand funded content campaigns across the region since 2012. This has included extensive work with national tourism boards, multinational brands and Presidential Elections. We have produced over 1000 event and promotional videos and multiple television programs in this time.

Main South East Asian datasets are:

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INDONESIA 211 MILLION

General Personal Information

Data Attributes Percentage
Unique ID 100
URN 100
Title 95
Forename 90
Other Name 80
Surname 100
PO Box 3
House/Flat No. 80
House/Flat name 80
Street 1 92
Street 2 93
Locality 90
City/Town 95
State/Province 98
Country 100
DOB 78
Email 42
Mobile Number 1 89
Mobile Number 2 78
Data Source 100

Financial Information

Data Attributes Percentage
Home owner 19
Renter 15
Motor Vehicle 11
Motor Vehicle Finance 9
Credit Card 18
Credit Card Level 18
Bank Balance Range 31
Frequent Flyer status 6
Retail loyalty card 4
Retail loyalty card leve 3
Monthly retail card spend 3
Employment Status 28
Job Title 21
Employer 18

Financial Information

Data Attributes Percentage Coverage of 122 Million Records
Lifestyle spend - Health 63
Lifestyle spend - Music 58
Lifestyle spend- Fashion 32
Lifestyle spend- Technology 37
Lifestyle spend- Arts 4
Lifestyle spend - Travel 21

VIETNAM 20.2 MILLION

Data Attributes Percentage
Unique ID 65
URN 100
SSN/ITN 0
Title 95
Forename 90
Other Name 80
Surname 100
Suffx 0
Previous Name 0
Name Changes 0
PO Box 3
House/Flat No. 80
House/Flat name 80
Street 1 92
Street 2 93
Locality 90
City/Town 95
State/Province 98
Post Code 11
Country 100
DPS (Delivery Point Suffx) 0
DOB 80
DOB Actual or Derived 80
Date at Address Start
Date at Address End
Previous Address 10
Email 45
Data Attributes Percentage
Telephone Number 26
Telephone Mobile 95
Deceased Indicator 0
Data Source 100
Home owner 11
Renter 16
Motor Vehicle 7
MV Finance 5
Credit Card 4
Credit card level 2
Retail Card 14
Lifestyle spend - Health 10
Lifestyle spend - Music 15
Lifestyle spend- Fashion 17
Lifestyle spend- Technology 22
Lifestyle spend- Arts 6
Lifestyle spend - Pets 2
Lifestyle spend - Travel 23
Employment Status 24
Job Title 19
Employer 7
Monthly retail card spend 6
Passport Number 11
ID Card Number 9
Online Purchase Frequency 19
Device ID 4
Email 45

THAILAND 24 MILLION

Data Attributes Percentage
Title 100
Forename 100
Other Name 55
Surname 100
Suffx 65
PO Box 0
House/Flat No. 80
House/Flat name 80
Street 1 80
Street 2 80
Locality 80
City/Town 80
State/Province 64
Post Code 10
Country 100
DOB 35
Email 48
Telephone Number 15
Telephone Mobile 77
Passport Number 5
ID Card Number 12

Additional fields

Data Attributes Percentage
Home owner 11
Renter 5
Number of people in household 13
Motor Vehicle 18
MV Finance 15
MV Finance Level 12
Credit Card - yes / no 22
Credit card level 15
Credit card type 5
Debit card holder 8
Type of debit card 4
Bank account yes /no 22
Bank account amount 4
Retail Card 0
Frequent Flyer Card holder 0
Frequent fyer level 0
Data Attributes Percentage
Lifestyle spend - Health 65
Lifestyle spend - Music 73
Lifestyle spend- Fashion 35
Lifestyle spend- Technology 12
Lifestyle spend- Arts 7
MV Finance Level 12
Lifestyle spend - Pets 2
Lifestyle spend - Travel 28
Employment Status 22
Job Title 7
Employer 0
Income 15
Device ID 5
IP address 5
Type of device 9
Smartphone yes / no 18
Brand smartphone 6
Social Media account holder 33
Type of social media 0
Frequency of social media use 0

SINGAPORE 1.5 MILLION

Data Attributes Percentage
Unique ID 100
URN 100
SSN/ITN 0
Title 95
Forename 100
Other Name 32
Surname 100
Suffx 0
Previous Name 0
Name Changes 0
PO Box 3
House/Flat No. 75
House/Flat name 75
Street 1 82
Locality 92
City/Town 92
Post Code 88
Country 100
DOB 67
Date at Address End
Previous Address 8
Email 55
Data Attributes Percentage
Telephone Mobile 88
Data Source 88
Home owner 16
Renter 22
Motor Vehicle 2
MV Finance 1
Credit card 12
Credit card level 7
Retail Card 9
Lifestyle spend - Health 33
Lifestyle spend - Music 21
Lifestyle spend- Fashion 28
Lifestyle spend- Technology 17
Lifestyle spend- Arts 9
Lifestyle spend - Pets 0
Lifestyle spend - Travel 21
Employment Status 34
Job Title 20
Employer 11
Monthly retail card spend 5
Online Purchase Frequency 14
Device ID 11

MALAYSIA 19.7 MILLION

Data Attributes Percentage
Unique ID 100
URN 100
SSN/ITN 0
Title 100
Forename 94
Surname 94
PO Box 3
House/Flat No. 81
House/Flat name 81
Street 1 81
Locality 92
City/Town 92
Post Code 88
Country 100
DOB 73
Previous Address 11
Email 84
Telephone Mobile 91
Data Source 100
Data Attributes Percentage
Home owner 21
Renter 31
Motor Vehicle 13
MV Finance 6
Credit card 13
Credit card level 0
Retail Card 19
Lifestyle spend - Health 26
Lifestyle spend - Music 27
Lifestyle spend- Fashion 33
Lifestyle spend- Technology 12
Lifestyle spend- Arts 8
Lifestyle spend - Pets 0
Lifestyle spend - Travel 31
Employment Status 44
Monthly retail card spend 15
Online Purchase Frequency 31
Device ID 21