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Data Direct has been a market leader in the Australian market for over ten years. Our local database with extensive segment profiling, is the largest & most up to date data-set available for organisations to target potential customers.
Total Records
Update Frequency: Monthly
Fields: PII plus up to 60 lifestyle and financial fields
In Australia, companies that collect residents personal data for business purposes are required to be bound by the Australian Privacy Principles (APP) as contained in the Privacy Act 1998 (Privacy Act), with regards to the storage, use and privacy of people’s personal information/data.
We have implemented these guidelines in our Privacy Policy, data collection techniques and ongoing data management protocols.
For over five years, we have successfully operated in New Zealand, a market that has historically posed significant challenges for data collection. Despite its size, we have established ourselves as the leading provider of third-party opted-in consumer data, offering the most comprehensive and up-to-date dataset available.
In a market where data is difficult to gather, we stand out as the best option for reliable and scalable insights
Total Records
Update Frequency: Monthly
Fields: PII plus up to 20 lifestyle and financial fields
All NZ consumers have opted into our dataset with their data collected , used, disclosed, held and managed in accordance with The New Zealand Privacy Act 2020
